IDC expects iOS shipments to see 1.1% growth in 2023 to reach an all-time high share of 19.9%, while Android is forecast to decline 6.0%.
China, Asia/Pacific (excluding Japan and China), and Latin America – focus regions for most Android players – will contribute the most to the decline with shipments down 3.6%, 4.4%, and 6.2% respectively. The United States and Western Europe are forecast to decline 3.8% and 6.1%.